Several new vendors, talented local entertainers and an Electronic Benefit Transfer system will greet visitors to the Elmwood-Bidwell Farmers Market during the 2011 season. Already one of Western New York’s favorite annual traditions, the market opens for business on Saturday, May 7. Hours are 8 a.m. to 1 p.m. every Saturday, rain or shine.

The market features more than 30 vendors — including several with new product offerings — selling fruits, vegetables, baked goods, organics, fresh meat, cut flowers, wine, eggs, dairy, honey, cheese and much more in an open-air setting. Products available at the market are always fresh, seasonal and local.

Elmwood-Bidwell is a producer-only market, meaning that all vendors grow or produce what they sell — no middlemen and no compromises. Patrons know they are dealing directly with the source, helping to create a diverse and healthy local economy.

This season, the market will also feature weekly entertainment. Guests will be treated to talented musicians, musical groups, demonstrations and much more. Tours offered by Christa Glennie Seychew and market employees will also be offered on a regular basis.

New to the market this year is the Electronic Benefit Transfer system, which allows individuals and families receiving public assistance to purchase products from eligible market vendors. Information will be available each week at the market.

The Elmwood-Bidwell Farmers Market would also like to congratulate JoAnn Andolina of Williamsville, winner of the market’s first poster competition. Her posters will be displayed in stores and restaurants throughout the Elmwood Village, and will be featured on signage at the market.

For a complete list of vendors, events and tours, please visit www.elmwoodmarket.org. Frequent updates are also available by becoming a fan of the Elmwood-Bidwell Farmers Market page on Facebook.